LEGO KidsFest, March 23-25 at Duke Energy Convention Center Cincinnati serves as first stop for the 2012 six-city tour

CINCINNATI, OH, March 22, 2012 — The LEGO® KidsFest debuts its 2012 tour schedule in Cincinnati, March 23-25 at the Duke Energy Convention Center. Filled with interactive, creative and educational activities for the whole family, KidsFest features acres of educational fun for people of all ages and builders of all skill and interest levels.

Cincinnati is one of only six U.S. cities on the fourth annual tour – the only one in Ohio, Kentucky and Indiana – and more than 25,000 attendees are expected from the Cincinnati USA region and across the Midwest. To capitalize on the opportunity, several Cincinnati attractions are offering special programs to extend the weekend’s entertainment possibilities.

  • Cincinnati Art Museum permanent collection reproductions will be on display to inspire children to create their own masterpieces with LEGO pieces. LEGO masterpieces will be photographed and displayed on the Art Museum’s website and Facebook page. Free, blank picture frames will also be available for children to showcase their work.
  • To help welcome its newest exhibit ‘A Day in Pompeii,’ the Cincinnati Museum Center will give visitors the chance to create one-of-a-kind Roman-inspired pieces with LEGO DUPLO and build models of the famous Mount Vesuvius.
  • The Cincinnati Reds invite visitors to check out inflatables, play cornhole, and get information on the RedsHeads Kids Club and discounted Reds tickets.
  • The Cincinnati Zoo is hosting animal demonstrations on Friday from 5-7 p.m. and Saturday and Sunday from 10-12 p.m. or 4-6 p.m. Visitors will see animals up close and learn about the wild adventures happening at the Zoo — from fun-filled summer camps to overnight adventures.
  • At the Newport Aquarium booth, kids can get their faces painted, encounter live animals and test their knowledge with the Aquarium’s interactive games and puzzles.

“LEGO KidsFest is another great example of a high-profile event drawn to our community because of the way we come together to create great experiences,” said Dan Lincoln, President and CEO of the Cincinnati USA Convention & Visitors Bureau. “We hope when visitors leave LEGO KidsFest, they’ll head to the Zoo and Museum Center and our other regional partners who have stepped up to help us showcase the best of this region. It’s that kind of collaboration that keeps visitors coming back and attracts other world-class event and convention partners to Cincinnati.”

The LEGO KidsFest schedule is as follows:

  • Friday, March 23, 4 – 8:30 p.m.
  • Saturday, March 24, 9 a.m. – 1:30 p.m. and 3 – 7:30 p.m.
  • Sunday, March 25, 9 a.m. – 1:30 p.m. and 3 – 7:30 p.m.

Tickets are available online at legokidsfest.com/cincinnati/tickets.html. Tickets will also be available at the Duke Energy Convention Center box office during the event (pending session sellouts). Each session includes dozens of exciting activities and play areas, from the LEGO Model Museum and DUPLO Construction Zones to the LEGO Master Builder Academy. A full menu of activities is available here: legokidsfest.com/cincinnati/activities.html.